True devotees of this fashion gem know one glance and your fashion radar instantly recognises the Zimmermann signature. This quintessential Australian label was founded by sisters Nicky and Simone Zimmermann in 1991 and has always remained true to its original vision - sophisticated femininity styled back with strong silhouettes, clever colour combinations and of course their oh so divine original prints. Having long won over local media and its Aussie girl fan base it is now on the international scale that the label is gaining attention. With a reputation that has been forged through its fashion swimwear line Zimmermann is now marked as one of the world's go-to directional swim brands. Combining graphic prints and vintage florals in modern hues, these highly sought after swimwear shapes take on lingerie-esque styling with unique techniques in construction design. Zimmerman's unique blend of high-octane detailing coupled with ultra wearability sees the brand continually pushing swimwear's boundaries to new heights thereby redefining what swim can be.  Cover up's from tanks to kaftans, pants, skirts and amazing separates complete the swim collection and its ultimate lifestyle offering.

In 2012 Zimmermann continues with its signature flirt but feminine florals are revamped in dark hues, with fringing, lace and divine silks in the Autumn Winter 12 collection 'Rebellion is the Night' creating a lusciously luxe look for our (slightly!) cooler weather.  Take a peek ... Zimmermann's AW12 Campaign featuring international model Jenny Sweeny, shot by Christopher Ferguson and styled by Romy Frydman ... Oh, Lust xx